“I know someone there …” – a not too unknown saying in today’s working world that is simple and yet effective. If you want to get your dream job nowadays, your own relationships will help you a lot. Be it through relatives, friends, acquaintances, or ex-colleagues – a lot of doors can be opened through diligent networking. Personal contacts not only serve as a starter but also as an important source of information when looking for a job. Often just a little small talk with friends about the job as a source of inspiration or drive for your own search is enough. Word of mouth is a medium that should not be despised and it can either put potential employers in the right light or catapult them into a complete sideline. Conversations with colleagues and friends often give you specific inside information about the company and its advantages and weaknesses. It is not uncommon for you to be strongly influenced by these “first-hand information” and shape your thinking about the company. One unconsciously advertises or scorns one’s employer in an interview. Future vacancies are also mentioned if the friend is a potential candidate and could fit the company profile. “We are currently looking for support for our team. Aren’t you looking for it right now? Wouldn’t that be for you? ” And you promptly have the first address for your application before the position is even officially advertised.
Of course, vitamin B alone is not enough in many cases to get a good position. Your own qualifications and skills still play an important role. No matter how many board members of a corporation you know – if you do not have enough specialist expertise or an appropriate educational background, you will not be able to sit on the executive chair despite good contacts. Human capital is and will remain a crucial success factor for a professional career. This includes personal competencies, skills, and experience. Persistence, discipline, and diligence also help achieve one’s goals. Nevertheless, in addition to human capital, social capital is also an important ingredient in the recipe for professional happiness. But what does it actually mean to advertise a promising job at your own employer to your girlfriend? Some employers advertise their employees through programs such as “Employee Referral Employees” and there are larger bonuses for the successful placement of skilled workers. Recommendation marketing is often an important element in personnel recruiting in many companies. In many places, however, vitamin B also has a rather negative aftertaste and is accompanied by envy if, for example, the son of the managing director is preferred to a supposedly more qualified candidate.
Therefore, you shouldn’t rely primarily on family relationships in your relationships, but start networking at an early stage. In addition to the circle of friends, you can also make good contacts at trade fairs, congresses, company events, or in professional associations, which can be helpful later. In general: be always friendly, open-minded, and professional to leave a lasting impression on the person you are talking to and to be remembered. Because often the world is just a village and you always meet twice in life. Even if you have a significant B vitamin, don’t just rely on your contacts. These may serve as a ticket to a great job, but afterward, you have to prove yourself. Let actions speak, not just empty words!
Tips for successful networking
- Be friendly, helpful, and generous: Those who give others recommendations and advice without putting themselves in the foreground or demanding something in return will leave a lasting positive impression.
- Always stay present and in contact, be it through tried and tested phone calls, e-mails, social networks (such as Xing or LinkedIn) or through a personal meeting.
- Do not start building your network while you are looking for a job, start as early as possible.
- Even if you are desperately looking for a job, never ask for a job directly! This appears penetrating and tactless. Instead, ask for advice. So your counterpart feels important and knowing. This way you stay in the conversation and can inform him about the state of affairs in the next conversation.
- Take advantage of the many opportunities to get in touch with others – it doesn’t just have to be specialist congresses or meetings, a private birthday party, a sports match or lunch in the canteen is often enough to talk to interesting people and exchange ideas.
- Try not to limit your network to leaders, because even today’s intern can have developed into a valuable contact in 5 years.
- Don’t just focus on a certain industry or department within your network – because a widely diversified network offers more possibilities.