Anyone who takes a look at the schools in Great Britain often turns up their noses in irritation: school uniform?! How antiquated is that… In the hotel and catering industry, on the other hand, wearing a uniform is a decisive quality feature. Personal clothing ensures a uniform appearance for the team. Besides, the outfit and choice of materials allow easy conclusions to be drawn about the content of the hotel or restaurant.
This is how the look in hotels and restaurants affects the guests
It’s the look that sets the class apart from the crowd. And even if not all guests are aware of this, this comparison makes it clear how important personal clothing is in the hotel and catering industry.
A practical example: In a Bavarian restaurant a friendly woman comes to the table and hands the menu cards to the guests. She wears a white blouse, a black dirndl, and a purple apron. Her colleague, who supports her in serving the ordered food to all the guests at the table at the same time, sees her – purely in terms of clothing – like a twin. She also wears a black dirndl with a purple apron and a white blouse. One day later in the same restaurant: Again, the guests are greeted by a woman in a black dirndl, there is only one difference today with the service staff: The apron is dark red – for everyone.
Anyone who visually visualizes this scenario will recognize the effect of uniform personal clothing in the catering and hotel scene. The opposite of this selected look in the example restaurant in Bavaria would be torn jeans, a colorful top, and a bum bag instead of a professional device for your wallet and ordering a computer. Even if not all guests can describe the effect, the staff in dirndls with their color-changing aprons will leave an impression that will last, while jeans and tops quickly give the impression that someone is “serving you quickly” instead of professional drinks and Food to serve.
This is how the regulations reach the workforce
The previous practical example has already shown how uniform, high-quality, and thematically appropriate clothing is received by the guests. But how does the standard gap actually affect the workforce?
Anyone who, like a hotel or restaurant manager, prescribes work clothing for their workforce, may even be doing them a favor. These employees are spared the every morning indecision about which outfit to pull out of the closet today. As a result, your colleagues and guests are spared having to look at the choice of clothing and say what the current state of mind is.
Advantage 1: If you have no choice, you are not in agony.
Also, the common outfit stirs up the feeling of togetherness. The lone warrior, which is not expedient in the catering and hotel industry anyway, is a thing of the past. Anyone who looks like a pair of twins supports each other accordingly – and represents the company.
Advantage 2: The emotional connection between the employees is strengthened.
For choosing personal clothing. Companies and employees must pay attention to this
Anyone who as an entrepreneur is faced with the decision to introduce personal clothing would do well to let the employees contribute their ideas and suggestions. For example, it is expedient to specify a stylistic direction for personal clothing – ideally to match the furnishings, regardless of whether it is a Bavarian hotel or a niche hotel – but discuss the details with the staff.
An example: Only those who are familiar with the practice can then decide whether a vest over the blouse in the narrow space in front of the coffee machine is a hindrance or even carries the risk of an accident or a gastro faux pas represents a chic variant to demonstrate uniformity.
Besides, a decision has to be made whether the personal clothing is to be washed, cleaned, and ironed in-house or directly in the company. Anyone who opts for the “self-directed” option should define a fixed catalog of rules that could include these points:
- The personal clothing is cleaned at home. A maximum cleaning cycle of XX days is prescribed for this. For cleaning, follow the instructions on the clothing.
- Ironing. The personal clothing must be freshly ironed every day. Either private ironing equipment or the steam ironing station, which is centrally available in the company, can be used for this.
- Any sewing work on the personnel clothing must be carried out by a professional company. The employer pays for this.
- Wearing personal clothing is mandatory in the company. Certain color regulations can be found in the shift schedules. Wearing personal clothing in private is prohibited.
- Every 18 months (the period can vary individually), new personal clothing can be purchased. The employer pays the costs. The employee bears the costs for a new acquisition at shorter intervals.
In terms of content, especially in recent history, there has been a jolt through the landscape of personal clothing. According to the Gastgewerbe Magazin, versatility characterizes modern workwear. And the Allgemeine Hotel- und Gastronomie-Zeitung also headlines: “The uniform is out.” Instead, the market is oriented towards stylish and functional clothing.